Airdrops have become a core strategy for the Web3 project to raise awareness, incentivize early contributors, and attract new users. while the concept of airdrops is straightforward – giving out free tokens to a variety of wallets – their successful implementation requires careful execution and strategic planning. simply handing out tokens is not a panacea, and with only a handful of recipients remaining active after many airdrops, the Web3 project faces the challenge of not just handing out tokens, but also of increasing user engagement and retention.That’s where Footprint Analytics comes in, offering a comprehensive airdrop solution designed to maximize the impact of your campaign.